FLUID CONCEPT GROUP

Who we are
Fluid Concept Group is a purpose-driven organization designed to bridge business and community impact. Founded by Ashley Kelly, Fluid Concept Group aims to support underserved individuals and nonprofit organizations through dynamic programming centered on leadership, professional presence, coaching, and public speaking.
The organization also plans to host specialized dinner series uplifting women’s health, foster professional growth during seasons of personal change, and create a collective fund to provide grants to individuals and nonprofits. Through this multidimensional approach, Fluid Concept Group will cultivate leadership, empowerment, and structural support across diverse communities.
To empower underserved individuals and nonprofits through leadership development, coaching, and sustainable community programming that fosters growth, connection, and impact.
To create a world where business and community thrive together—where individuals are equipped to lead, organizations are strengthened, and communities are transformed through collaboration and opportunity.


Who we are
Fluid Concept Group will operate as a social enterprise blending community engagement with business strategy. The organization’s foundation is built on the belief that leadership, professional development, and personal growth are essential to creating thriving communities.
By combining structured coaching, nonprofit support, and innovative programming, Fluid Concept Group will fill the gap for individuals and organizations that often lack access to these transformative resources.