Your Catalyst

For Professional and Personal Growth

We bridge the gap between ambition and achievement with coaching, public speaking training, and a supportive collective—including grants and specialized events for women's health.

Who we are

Mission-Driven & Purposeful

Fluid Concept Group is a purpose-driven organization designed to bridge business and community impact. Founded by Ashley Kelly, Fluid Concept Group aims to support underserved individuals and nonprofit organizations through dynamic programming centered on leadership, professional presence, coaching, and public speaking.

The organization also plans to host specialized dinner series uplifting women’s health, foster professional growth during seasons of personal change, and create a collective fund to provide grants to individuals and nonprofits. Through this multidimensional approach, Fluid Concept Group will cultivate leadership, empowerment, and structural support across diverse communities.

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Our Core Values

Empowerment – Uplifting voices and fostering confidence through education and leadership.
Integrity – Building trust through transparency and authentic engagement.
Collaboration – Uniting community members, nonprofits, and partners for shared success.
Sustainability – Creating lasting programs and structures that benefit future generations.
Inclusion – Ensuring access and opportunity for all, regardless of background or circumstance.